Business Problem: Baristas were not able to share key identity markers that make Fulcrum Coffee Roasters a unique business across the Seattle Metro area. Prior to this training, Barista staff had not received any formal training on how to talk about Fulcrum with customers.  

Solution: Develop training around Fulcrum's unique identity markers that could equip Baristas with situational awareness and branding communication skills within an eLearning course that could be viewed on personal mobile devices. 

Business Problem: Baristas were not able to share key identity markers because they had not been taught about the larger identity behind Fulcrum Coffee Roasters. Baristas only go to the Roastery & Business Headquarters for their first espresso training. This, paired with the lack of any other training around brand identity made it difficult for Baristas to engage with customers or tell Fulcrum's story. 

Solution: Develop training on the brand identity's key identity markers so new staff can learn more about the company's history, values, and craft during onboarding. 

Business Problem: A contact of mine at SKCAC saw my SOAR video for the Camtasia Certification and asked if I could make one for her clients who are transitioning from school to work. After further discussion it was decided that the best tool to meet her professional needs was actually an Instructor Led Training!

This contact currently meets with clients 1-on-1 to coach and prepare them for interviews with local companies. Given the clients vary significantly in their acuity levels, this has worked well, allowing for catering of the materials to an individual's needs. However, a more interactive approach would be better at providing the clients with real-time practice and feedback in a fun,  low-stress environment of peers.  A group training would also reduce the  individual workload of the School to work coordinators.

Solution:  An interactive workshop where SKCAC clients preparing to apply to jobs with SKCAC's  business partners could learn to identify the difference between direct or behavioral interview questions, craft a response for the more difficult behavioral questions using the SOAR Method, and  practice sharing their SOAR stories in a safe environment  with peer and professional feedback. 

SKCAC Industries and Employment Services
A Poster to accompany the Instructor Led Training on the SOAR Interview Storytelling technique. The poster was designed to hang in the School to Work Coordinators' office, as a visual reference during client coaching meetings. It can also be printed and distributed with the Participant Guide at the training.